PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

Dog IdeaWant to build your brand authority and trust while helping your SEO efforts? Turn to public relations. It’s one of the most valuable online marketing strategies you can use, resulting in increased traffic, quality links, and a robust brand image.

Media mentions allow you to give your content marketing efforts wings, enabling both increased brand awareness as well as third-party endorsements.

The high-quality links resulting from these efforts are yet one more benefit. Leveraging public relations as an SEO strategy can give you a huge leg up over your competitors.

The key to

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Using Reviews On Google Adwords

There are three ways that you can use Reviews on Google Adwords.

First there are the two ways to get the little gold stars – with thanks to Joy Hawkins for helping me to make sense of this..

Reviews on Google Adwords Express

The first is by using Adwords Express linked to your local Google My Business page. It is unclear to me whether the gold stars are active at the moment or not. Here’s what Mike Blumenthal said about this service back in 2011.

According to

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Here Comes the Social Networking Bride

Today’s bride is leveraging her social networking skills to make her dream day come true. A quick scroll through your Facebook News Feed and you’ll probably spot her recording every step of the way.

It all starts with the engagement status. Within hours of saying “yes,” 28% of brides-to-be update their social media statuses, while 24% do so the next day.

Mashable partnered up with TheKnot.com to conduct a social and tech wedding survey in which we asked couples about their digital habits during the wedding process. Our results show that brides are digitizing their big

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Suitcase Pages On Facebook – Don’t Make This Mistake

When you try to link your personal page to your business page, it can be quite easy to get it wrong.

We’ve started noticing a lot of ‘suitcase pages’ showing up

Go to your personal profile on Facebook

Click Update Info

In the Work and Education Section, start to type the name of your business into the box.

It should come up with the profile picture of your business page.

You can click on this and then fill out the information requested.

Click Add Job.

Don’t choose suitcase pages on Facebook

If it comes up with a suitcase

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When Do You Stop Contacting Prospects About A Product?

We’ve had to ask ourselves when you stop contacting prospects about a product. Every week for the best part of a year, Jon has pitched about our social media training courses at networking events. But only one or two people have actually signed up.

And yet, looking at the social media profiles of local business owners, there is so much they could learn on these workshops.

The classes themselves are cheap as chips and last for 90 minutes so they are not a huge chunk out of the working day.

So what is not to like?

Is it that people don’t see

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