In the wake of the announcement about changes to the lay out of the Facebook newsfeed, I did speculate that there would be changes to the cover image. I thought it would be sizing but, in fact, the Facebook cover image change turns out to be a relaxing of the previously very restrictive rules for those images.
Business owners will still be held in check by the 20% text rule – only 20 per cent of the cover image can be words so if you were to lay a grid over it, 80% of that grid must be picture only – unless it is an image which has your logo or business name on it.
Facebook Cover Image Change
Now, however, they will be allowed to show contact information like emails, website addresses and phone numbers.
And they will also be able to include calls to action like Buy Now or 20% off.
The new rules actually say:
All covers are public. This means that anyone who visits your Page will be able to see your cover. Covers can’t be deceptive, misleading, or infringe on anyone else’s copyright. You may not encourage people to upload your cover to their personal timelines. Covers may not include images with more than 20% text.
Covers should also be a minimum of 399px wide, although the ideal measurement to fill the entire spaces is 851px x 315px wide
For users in the UK, it’s all been a bit bizarre with some users able to see the new rules and others not. You may need to clear your cache if you have ever looked at them before.