Mother’s Day may be a month away but I suggest you take a moment right now to pay homage to those women who gave birth to the next generation. They’re not only important for the survival of the human race, but they’re a major force in social media marketing.
According to a new study by Performics, moms are significantly more likely to visit social media sites regularly, trust what they read there about their favorite brands, and make a purchase based on social media recommendations.
Purchase recommendations are especially important in
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