Why Social Media Makes Customer Service Better

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

By the end of the year, 80% of companies plan to use social media for customer service. On the consumer side, 62% of customers have already used social media for customer service issues. Gartner predicts one billion users will be on social networks by the end of 2012.

The social landscape is evolving, but one thing remains certain in all

Read more of this social media article at: http://feedproxy.google.com/~r/Mashable/~3/bZx5fn4hzYc/

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