Wildfire Details the Secret to Facebook Success

It’s nice to have a lot of followers on Facebook, but social media management company Wildfire (who recently crossed over to the Google side) says that it only takes a select few to make a big difference.

The information comes from Wildfire’s new report, “How Superbrands Breed Superfans: 6 Best Practices for 10X Greater Fan Growth.” To get there, they analyzed 10,000 Facebook campaigns over 9 months then they pulled out the top 10% for performance (superbrands) for a closer a look.

What they found right away, was that Facebook

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