How to Use LinkedIn Elevate to Manage an Employee Advocacy Program

Want your employees to share curated on-brand content with their own social audiences? Wondering how to measure the impact of those shares across multiple social media platforms? In this article, you’ll learn how to use LinkedIn Elevate to manage and measure the impact of an employee advocacy campaign for your business. How to Use LinkedIn Elevate to Manage an Employee Advocacy Program by Karlyn Williams on Social Media Examiner. What Are the Benefits of Employee Advocacy for Your Business? Employee advocacy is when you engage your employees to be ambassadors to grow your company’s reach, generate more prospects, and convert…
How to Use LinkedIn Elevate to Manage an Employee Advocacy Program
Source: Great Social Media Feeds From Around The Web 1

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How to Optimize Your Ad Budget Between Facebook and Instagram

Do you advertise on Instagram and Facebook? Wondering how much to budget for each platform placement? In this article, you’ll learn how to use Facebook’s split test feature to reveal how best to distribute your ad spend on Facebook and Instagram. How to Optimize Your Ad Budget Between Facebook and Instagram by Diego Rios on Social Media Examiner. Is Allocating Ad Spend via Automatic Placement in Your Best Interest? When you advertise through Facebook’s platform, you have four major placement options: Facebook, Instagram, Audience Network, and Messenger. Many small business owners rely on Facebook’s (recommended) automatic placement feature to split…
How to Optimize Your Ad Budget Between Facebook and Instagram
Source: Great Social Media Feeds From Around The Web 1

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IGTV Video Previews Now Sharable to Instagram Stories

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the option to preview IGTV videos in Stories and new Pinterest ads tools.¬†Our special guests include Jenn […] The post IGTV Video Previews Now Sharable to Instagram Stories appeared first on Social Media Examiner.
IGTV Video Previews Now Sharable to Instagram Stories
Source: Great Social Media Feeds From Around The Web 1

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How to Create Ads That Move People to Action

Want a faster, better way to optimize your ads? Did you know that focusing on customers’ emotions can help? To explore how to use emotional messaging to move people to action, I interview Talia Wolf. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover […] The post How to Create Ads That Move People to Action appeared first on Social Media Examiner.
How to Create Ads That Move People to Action
Source: Great Social Media Feeds From Around The Web 1

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6 Collaboration Tools for Social Media Teams

Is your social media team working well together? Need to improve communications? In this article, you’ll discover how to use six collaboration tools to keep social media teams and stakeholders on the same page. #1: Set Up Front and Trello to Manage Facebook Messages Front is a tool designed to help teams collaborate efficiently and […] The post 6 Collaboration Tools for Social Media Teams appeared first on Social Media Examiner.
6 Collaboration Tools for Social Media Teams
Source: Great Social Media Feeds From Around The Web 1

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