WooHoo! How To Get The New Twitter Profile Header In The UK

how to get the new twitter profile layoutIt makes a change for us to get a social media update at the same time as our American cousins but Twitter have made the changes to their new profile layout simultaneous on both sides of the Atlantic.

So what you get now is a big header graphic which goes behind your usual profile picture, especially useful if you are using Twitter for Business and have a product to promote.

It also allows me to show myself as well as my business to make sense of my choices of real name and user name.

And then the words from your bio are emblazoned in white across the header graphic underneath the profile picture. You might want to bear that in mind because a busy header graphic or one using lighter colours is going to make the visiblity of those words an issue.

Crucial Facts about the new Twitter Profile Header Image Size

As you can see, it’s more like the cover image that you get on Facebook – but don’t think anyone was going to make it that easy. Your image needs to be a MINIMUM of 1252 x 626 px and a MAXIMUM file size of 5MB. As you may recall, Facebook cover images are 851x315px so that won’t wash over on Twitter and you’re going to have to make it deeper.

How do I upload my new header?

Go into Edit Your Profile and in the left hand sidebar you will see the option Design. Click here and you will see the option to upload the new Twitter header image – bearing in mind the image caveats above. I tried to upload a shorter image (my Facebook cover image) but it would have none of it and gave me a grey background around my regular profile pic.

This new header image will be used across the various Twitter apps on mobile devices to provide a consistent brand. The difference on twitter.com itself will be that you get to use a background image behind the main area containing the twitter stream.

I have left mine as is at the moment – my relationship with PhotoShop not being terribly successful when it comes to such things but, if you look at the Twitter blog, you can see some options on famous pages which have made the switch.

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The Problem With Linked In Groups

linked in groupsI watched two webinars about using Linked In over the weekend. Sad, I know, but it had to be done. No stone is left unturned in the search for information about how to put my clients in front of potential new customers.

And that is effectively what Linked In does.

It’s a business networking opportunity. And, just as you get raiders in real life community groups, the same thing happens on Linked In Groups.

LinkedIn, SEO and Recommendations

The first webinar dealt with the SEO possibilities of Linked In and how optimising your profile in the right way can get you seen by more Linked In users, who will then contact you to connect and, hopefully, do business. This is the part of Linked In that I understand.

It is a good search engine for business owners in your area and allows you to see recommendations from people who have worked with them and who you might know or whose opinion you can check out via a mutual friend.

Linked In Groups As Honey Traps

The second was all about using Linked In Groups to target potential new clients. This ‘grooming’ has felt distinctly grubby to me – right from the outset.

Last year, I did go into a few groups but they seemed to have been set up purely to lay a honey trap. And I put my hands up and say, yes, I was there to see if I could get my face known as someone who knew her stuff so that people might contact me to work with me. Just as I would at a regular networking breakfast. You do that by assessing the questions and conversations that are running and seeing if you can add something to the mix.

This was a group specifically aimed at business owners who wanted help with growing their business online. There were other marketing experts giving value and free information, along with lots of high talk about this not being a group where people just tried to sell stuff. But, within days of those announcements, the first status update arrived from the administrator enquiring how people would feel if a seminar was run… and how much members would be prepared to pay for such an event. Maybe it’s me, but it was like watching flies hitting a piece of sticky paper on a hot day. I’m sure the seminar gave great value but I just did not like the set up process. I did not return.

The webinar I watched on Sunday was an extension of that strategy (the old forum technique), where marketers go into one of the groups where business owners from a specialist niche gather to chew the cud of running their operations – plumbers, doctors, dentists. Areas of business where new customers can be worth a lot of money over a long period of time. These are the holy grail to a marketer.

Even though they know nothing about those fields, they join. Then they check out the websites and bios of the members before cherry picking the best ones to sell their services to. Or they answer a few questions about marketing, giving value and building trust and then offer to run a webinar on a particular subject.

In itself, this is not a bad thing because it does establish you as an expert in your field and, if the webinar is free, then it can build sufficient trust for customers to come to you of their own accord. Maybe it’s just me and I will never make a ‘six figuuuure income’ as a marketer but it all just makes me feel very sleazy.

The funniest thing about this is that a new group was set up recently in our area and I was messaged within Linked In by the administrator from a marketing company – someone I do not know – and given a free pass to join. I went to take a look and all the usual suspects were there from my regular networking groups, along with some from further afield who I have seen around online. Marketers and regular business owners all mixed together.

A week later, along with all the other members, I received an email from the administrator castigating certain members for using the group purely to leave links that drew attention to their own sales pitches and not offering any other value. A case of stolen thunder perhaps? It’s hard to tell.

Whatever, if you’re thinking of joining a group on Linked In, look at who is running it. If it is someone whose business is not related to your niche, then you need to ask yourself why that group is there.

Because there will be an ulterior motive.

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Photo Privacy and Facebook Groups

A friend asked me recently about photos in Facebook groups and, more specifically, whether other members of Facebook groups could see the photos she had in albums on her profile.

Facebook Groups basic information says
Can people who are in the same group as I am see more of my information?
When non-friends are in the same group as you, this does not allow them to see any more of your timeline information than your privacy settings allow.

Any member of the group can add photos to a group album. Group photos are only visible to other members, and only group members can be tagged in group photos. To see albums and individual photos that have been added to a group, click the Photos tab at the top of the group.

Find out more about how to check out and/or update your Privacy settings on Facebook

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