How to Use Facebook Messenger Ads to Generate Leads

One of a Facebook advertiser’s primary goals is to generate quality leads. Sometimes, that’s done using lead forms and landing pages. Today, I’m going to walk through how to use Facebook Messenger ads to generate leads. This strategy isn’t for everyone. But it’s a very good option for advertisers who struggle collecting leads the conventional ways. Create a Messenger Ad to Generate Leads At the campaign level, select the Messages objective. Set up targeting and placements as you normally would. Under Optimization, select Leads. Facebook will then show your ads to people most likely to generate leads. Between ad setup…
How to Use Facebook Messenger Ads to Generate Leads
Source: Great Facebook Feeds From Around The Web

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