IFAs Want Millennials, But They Aren’t LinkedIn to their Mindset

We were asked whether Inbound Marketing could help a business from the financial services industry.

And, of course, the answer is a resounding yes.  Particularly for those IFAs who are looking to target Millennials.  

What is a Millennial?

It’s someone born between 1981 and 1997. A survey in 2007 by Research and Markets in Dublin put the number of UK Millennials (sometimes know as Generation Y) at 9.7 million – 19.6% of the total adult population.


IFAs Want Millennials, But They Aren’t LinkedIn to their Mindset
Source: Lolly Feed

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WIBN Women In Business Networking Events

The post WIBN Women In Business Networking Events appeared first on Lollipop Local: SEO Services | Social Media Optimisation.

WIBN is the Women In Business Network and they are committed to helping female business owners to grow. How WIBN Networking Events have helped me Being able to meet up regularly with a group of like-minded business women has been incredibly helpful. They support each other, help with speaking and presenting in public as well… Continue reading

The post WIBN Women In Business Networking Events appeared first on Lollipop Local: SEO Services | Social Media Optimisation.

WIBN Women In Business Networking Events
Source: Lolly Feed

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Email Marketing Faux Pas – The Dangers of Using Outlook

If you’re using Outlook or some other similar platform to send out bulk emails, you could get yourself into a lot of hot water.

Here’s a classic example of an email marketing faux pas that arrived in my inbox last week from a local beautician.

How to irritate your customers by showing their personal emails to all your other customers

To: List of the personal email addresses of 160 clients all showing to every recipient.

Offer containing several typos

I was not terribly impressed but these things happen.   And I had this vision of a receptionist at the business looking at the computer with horror at what had just happened.

The following day, I received a second message from them

To: List of the personal email addresses of 160 clients – again listing the personal email addresses of their entire database


Email Marketing Faux Pas – The Dangers of Using Outlook
Source: Lolly Feed

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The Metro Bank in Southend

The post The Metro Bank in Southend appeared first on Lollipop Local: SEO Services | Social Media Optimisation.

I visited the Metro Bank store in Southend last week and I really enjoyed it. I never thought I’d even think of a visit to a bank as enjoyable, let alone write it. I’m rather jaded by the usual suspect banks and their shenanigans in recent years, while my last retail bank encounter was NOT… Continue reading

The post The Metro Bank in Southend appeared first on Lollipop Local: SEO Services | Social Media Optimisation.

The Metro Bank in Southend
Source: Lolly Feed

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How To Publish A Post On LinkedIn

The post How To Publish A Post On LinkedIn appeared first on Lollipop Local: SEO Services | Social Media Optimisation.

Are you a confident blogger? Then you should publish LinkedIn posts on a regular basis. These are different to status updates where you share links and images. Publishing posts is about longer content that addresses a problem people have and establishes you as an expert with some answers. Don’t just sell in your LinkedIn published… Continue reading

The post How To Publish A Post On LinkedIn appeared first on Lollipop Local: SEO Services | Social Media Optimisation.

How To Publish A Post On LinkedIn
Source: Lolly Feed

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